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Tuesday, August 26, 2008

Nike+ Human Race New York - Do something good!

Nike Human Race 10K

What is the Nike+ Human Race?
On 08.31.08, Nike is making a statement like no other before. Nike is putting on the World’s Largest Running Event. The 10k event will be the ultimate runner experience. By combining our digital running world with the physical, the Nike+ Human Race is open to anyone, anywhere. Nike is hosting race events in 25 cities around the world, but by logging into nikeplus.com, every city and every road can become a race-day course.

Why did Nike decide to organize this event?
Simply put, Nike is celebrating runners and their sport. This is going to be the World’s Largest Running Event and provide a global connection point for every athlete. By using tools that we’ve created like Nike+ and the Nike+ SportBand, now people can participate from anywhere: a country road, an urban sidewalk or at one of our 25 designated Nike+ Human Race cities. We wanted to connect with our consumers and connect our consumers with each other.

What is the main goal of the event?
To celebrate runners and their sport while uniting athletes world-wide through the world’s largest running event.

What makes the Nike+ Human Race different from any other 10k run?
This is the first global race to reach such a large participant base and geographic scope. We are creating access points in 25 cities as well as bringing the race to every runner through a digital world with nikeplus.com. It will be an event like no other because of its size, but also because of the experience we are creating: live concerts on race day with top musical artists and Nike athlete participation.

Where will it be held?
The Nike+ Human Race is the world’s largest running event. It will be held anywhere a registered runner chooses to hit the pavement. Nike has organized 25 physical race cities, but the Nike+ Human Race is truly open to everyone, everywhere. If you don’t live in a race city, just sign up at nikeplus.com to participate and run in your city. Simply use Nike + iPod or Nike+ SportBand to track your miles on race day and then download miles on nikeplus.com to have your results officially counted as part of the race. The 25 race cities include:

  1. Austin
  2. Bogotá
  3. Buenos Aires
  4. Caracas
  5. Chicago
  6. Istanbul
  7. London
  8. Los Angeles
  9. Lima
  10. Madrid
  11. Melbourne
  12. Mexico City
  13. Munich
  14. New York
  15. Paris
  16. Quito
  17. Rome
  18. São Paulo
  19. Seoul
  20. Shanghai
  21. Singapore
  22. Taipei
  23. Tokyo
  24. Warsaw
  25. Vancouver

How were the cities selected?
We have planned the cities based on the best geographical locations to showcase some of the most famous landmarks and unique race courses in the world. Runners in Istanbul will cross the bridge connecting Europe to Asia. Runners in the UK will race through central London. Taipei’s course will wind past the Taipei 101- one of the world’s tallest buildings. NY takes the race out of Manhattan and onto Randall’s Island – where there is a completely renovated park that’s said to be one of the city’s best park and recreation areas outside of Central Park.

Race sites were also selected to accommodate the largest number of runners. Strategic cities from all over the world have been selected with these considerations in mind. We wanted our runners to have the best event experience possible.

How do I sign up?
Visit www.nikeplus.com to access the Nike+ Human Race Web site and registration form where you can sign up online. Sign up to run in one of the 25 physical race cities or in your neighborhood. You do not have to be a nikeplus.com member to sign up.


Nike Human Race via Noolmusic.com